IRON

TITE

Project

Overview

The client wanted the website to be designed with a modern, professional look and feel that is consistent with the company's branding and values. The top management also wanted the website to be easy to navigate, with clear calls to action that encourage visitors to get in touch with the company to learn more about their products and services, and possibly request a quote.

The Challenge

Re-design of a website is difficult task than designing and developing a new website for the clients. Our team did not disturb the old design until the final day of the launch of the new website.

  • Google Visibility
  • User-Friendly Menu
  • Limited and Useful Content
  • Online Purchasing Facility

BRAND THEME CREATION

Kane aims to build a brand, not just to create a website for contacting and approaching new clients globally. Therefore, our brand team created a logo and provided complete brand development services to establish a recognized brand in the machine manufacturing industry of the USA.

LIMITED TIME

Kane was short of time. He had plans to exhibit his machines in various expo in the Gulf and MENA region. Hence, our web, brand and content team collaborated in a room and devised a strategy to deliver the website on time.

style guide

As per the business niche and the audience target, the design team suggested the following typography and color them for branding. The client happily approved the typography.

iconography

The design team created custom icons to provide a seamless user experience to website visitors.

ui designs

Our initial wireframes from the web team helped the design team to ensure impressive UI designs that should be easily navigable and mobile-friendly.

DESIGN PROCESS

01

Project Goals

Our web experts defined the project's goals on paper to comprehend the complete idea of the project.

02

Design

The design team provided the client with wireframing and visual designs to give a rough idea of the website development.

03

Development

The development team jointly worked with the content team to code and tested the website for errors and edits.

04

Security

The IT team beefed up the security of the website to avoid any mishaps and make it Google and mobile-friendly website.

05

Deployment

The website was successfully made live and delivered to Kane, who was glad when he viewed the website on his laptop and mobile.

Qualitative Analysis

The site has a user-friendly interface with a well-organized layout that makes it easy for international buyers to navigate and find the information they need.

In addition, the website offers various machines items to cater to the needs of the local and international buyers.

The buyers may buy the machine directly from the machine and the order is confirmable via call. In short, the website works as a medium of booking appointment.

quantitative analysis

Let us give you the quantitative analysis for Iron Tite.

Traffic: The traffic has increased by 2X within four months since the launch of the website.

Conversion rate: The users take a desired action now (e.g., filling out a contact form or booking an appointment) after visiting the website.

Bounce rate: It has decreased from 70% to 38%.

Page views: The home and services pages are mostly viewed by visitors.

Leads: Direct leads from the contact us page and via call.

Mobile Friendly Design

It is vital to have a mobile-friendly website. If you don't have a mobile-friendly website, you will miss 75% of the audience. Google also recommends mobile-friendly websites for ranking. Iron Tite website design is completely compatible with mobile phones and delivers an impressive look on cell phones.

irontite

Client Retention with Exceptional Service

Kane referred us three clients to get websites built by our company. He got the website on time and he resumed his teaching service within two months. We maintain and provide security to his website.